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Audit a Ghost blog for AI answer engines

Want Ghost pages that AI answer engines cite? Lead every page with the answer, ship the JSON-LD schema types AI engines read, and keep the on-page structure tight. A Ghost SEO audit for AI answer engines is post-oriented: confirm each post carries Article JSON-LD, a hand-written meta description, and an answer-first opening paragraph. That lets Perplexity, ChatGPT, and Google AI Overviews cite the post as a source.

Обзор

Что покрывает этот аудит на Ghost

КатегорияPublishing platform
Примеры поисковых намеренийaudit ghost blog for ai search; ghost cms seo checklist ai overviews; ghost blog perplexity citations
Рекомендации по трекингу позицийGhost is post-heavy; track the head term plus five to ten long-tail questions per post. Compare Perplexity and ChatGPT citation share against organic rank weekly — AI citations often lead by a week or two.
On-page

On-page-проверки

  1. Hand-written meta description per post. Ghost auto-generates a meta description from the first paragraph. Rewrite it as the answer so AI Overviews extract the intended sentence.
  2. Excerpt used as the search snippet. Ghost’s custom excerpt is what most AI engines display. Write it as an answer under 155 characters, not a teaser.
  3. Feature image with descriptive alt text. Feature images ship into OpenGraph and Twitter cards. Alt text without a description leaves the image unindexable.
Структурированные данные

Проверки структурированных данных

  1. Article schema emitted per post. Ghost emits Article JSON-LD via Casper and most modern themes. Confirm author, image, datePublished, and dateModified are all present.
  2. FAQPage schema on posts with FAQ headings. Ghost themes rarely emit FAQPage schema. Add it via a code injection on the post template when the post opts in via a tag or custom field.
  3. BreadcrumbList schema on tag / author pages. Add BreadcrumbList JSON-LD via code injection so AI answers cite the site hierarchy.
AI-поисковики

Готовность к AI-поисковикам

  1. First paragraph is the answer, not the intro. AI answer engines cite the paragraph closest to the H1. Lead with the direct answer, then expand.
  2. Author page carries real credentials. AI answer engines weigh named authors with real bios. Populate the author page with bio, links, and credentials.
  3. RSS feed reachable and complete. Perplexity and other AI engines discover new posts via RSS. Confirm /rss/ is reachable and includes the full post body.
На что обратить внимание

Подводные камни

  • Ghost’s auto meta description grabs the first sentence — hand-write the top 20 posts.
  • Custom themes without Article JSON-LD hide E-E-A-T signals from AI answer engines.
  • Newsletter-only posts (private posts) are excluded from RSS by design — don’t rely on them for AI discovery.

Запустите этот аудит с RankMeFast

RankMeFast запускает каждую проверку выше по живому URL и выдаёт результаты простым языком, привязанные к сигналам Perplexity, ChatGPT и Google AI Overview, — плюс трекинг позиций по high-frequency и long-tail запросам.

НачатьВсе руководства

Последнее обновление: июля 2026

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Часто задаваемые вопросы

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