Brand Radar

Brand Radar searches for public mentions of one brand query, stores the retained rows, and builds counts, sentiment distribution, top domains, and a comparison with the previous settled scan for the same query on the same site. It can also create a short cited digest.

Open a site and choose the Brand Radar tab. Every scan belongs to that site, so two sites tracking the same brand keep separate lists and separate trend baselines.

The optional Publisher country field is searchable. It filters by the country where the publishing website is registered, not the reader's location. Leave it on All countries for a worldwide scan. Older scans that stored only an unused numeric location value are shown as worldwide because that value never affected their results.

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Know what one unit covers

One confirmed scan of one brand query uses one brand_mention_scans unit. The optional language and publisher-country filters and the cited digest are included. A scan cannot bundle competitor queries into the same unit.

Previewing or cancelling spends nothing. The preview always says a fresh fetch is required because mention rows belong to your account alone and are never shared through a cross-account cache. Current base allowances, the optional Brand Radar add-on, and pack prices are on Pricing.

Understand refunds and partial results

The unit is returned exactly once only if the initial mention search ends in a source failure and RankMeFast retains no mention row.

These outcomes still consume the unit:

• the search succeeds but finds no mentions;
• some mentions are retained before a later source or budget stop;
• the summary or generated digest fails;
• every generated digest sentence is dropped because its citation cannot be verified.

Retained evidence is never discarded just to create a refund.

Separate measured facts from generated prose

Mention count, sentiment split, top domains, and change from the previous same-query scan are computed from stored rows. No previous scan means “no comparison yet,” never a made-up zero.

Digest sentences are generated prose and are shown only with citations to retained mention rows. If no reliable sentence survives, the interface says so. You can inspect mention rows and export them as CSV.

Choose when to scan

Brand Radar is on demand, not continuous monitoring. Start a new scan when you need a new observation. Weekly Pulse may summarize deltas already stored by Brand Radar for that same site, but it does not start a scan or spend another scan unit. If new scans are paused, stored lists, details, citations, trends, and exports remain readable.

For eligibility, allowances, and refund rules, read Plans, limits & credits.

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