Keyword Intelligence

Keyword Intelligence is the workspace for keyword gaps, overviews, trends, and AI clustering. It is available on Pro and Agency plans.

What each check costs

• Gap — compares one of your sites, chosen from your site list, against competitors. One keyword_lookups unit per competitor in the comparison (duplicates are removed first).
• Overview — one keyword_lookups unit per keyword you look up. The SERP overview has its own tab.
• Trends — one keyword_lookups unit per keyword.

A result served from cache still counts as one unit. Caching keeps vendor costs (and your price) down; a check is still a check.

Reading the labels

Every number carries a label saying where it came from:

• Estimate — derived by simple arithmetic from provider data, such as a trend line computed from monthly volumes.
• Provider observation — a value the data provider reported; we display it as received.
• AI interpretation — produced by an AI step, such as cluster names. Treat it as a suggestion, not a measurement.

Clustering

Clustering groups a keyword list into topics with one AI step. One clustering run uses one ai_summaries unit; rerunning the identical list returns the stored result for free.

In the Clusters tab you pick 10 to 200 phrases from everything you already stored for the chosen market: the keywords you searched, plus the related, idea, and long-tail phrases saved under them. Search narrows the list, Select all shown stops at 200, and the counter shows how many phrases are selected. Choosing phrases is free.

When keyword lookups run out

The keywords-1k credit pack adds 80 keyword_lookups for $19, one-time. It tops up gap, overview, and trends reads after your monthly allowance is spent — see Plans, limits & credits.

From clusters to work

Accept a cluster and it routes onward — into a Content Intelligence brief or into your SEO work, following the route suggested on the cluster. Dismissing records the decision and changes nothing else. Every decision is kept.

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